You are now viewing results for health in relation to politics. If you type “pol” you will see there are a few different politics-related categories to choose from. Click on the arrow to view a list of categories.You can click through the parent categories to explore the full list, or type the name of a category to refine options. On the results page, above the line graph, there is a drop-down menu labeled “All Categories”. Start by looking at search interest in health in the UK in 2019.Health is a key talking point in British politics, but the topic of health will not always be searched in an explicitly political context - users might just be looking for their local doctor. Here we have input four key political parties in Mexico.As well as ranking search interest in the parties over time, you can compare them by region, and view top search queries for each of them. You can explore search data for up to five topics in the Trends Explore tool. These are the queries or topics with the highest search volume in the selected time frame and location. Rising searches have seen the largest increase in search interest compared to the previous equivalent time period.At the top right of the widget, you can switch to “top” related searches. View related search terms and topics at the bottom of the Trends Explore page.This will automatically display “rising” data. This is possible in the US and France, among others. The map will now display as points, again shaded according to search interest.Some countries also give you the option of organising your results by metropolitan area. Switch to city-level data using the menu on the top right of the widget. Again, all numbers are indexed on a scale of 1-100. They are also ranked by search interest on the right. On the left, the regions are shaded according to search interest. Let’s look again at Germany’s CDU in 2017.These results are broken down by region. For more information on this, see Basics of Google Trends.īelow the time series graph, you will see a shaded map showing search interest in your topic by location. For example, see search interest in Germany’s CDU party since 2004, in 2017, and compared to the SPD.These are indexed search interest values, on a scale from 1-100. No matter what date range, location, or topics you have selected for your search, the maximum value in the Trends dataset will always be 100. Hover over the graph to see search interest over time, numbered from 1-100. The time series graph is the first thing you see once you have entered a term on Trends Explore. Ensuring you use search topics where possible. To get a better understanding of the difference between topics and search terms, explore a search term and a topic with the same title.Those two versions look different because the topic includes searches for “NDP”, while the search term version does not. For example “New Democratic Party” and “NDP” will both be included. They pull in the exact phrase as well as misspellings and acronyms, and cover all languages. A drop-down list should appear.Select the New Democratic Party topic from this list.Topics are the most reliable way to analyse Google Trends data. Start typing the party name in the search box. South Georgia and the South Sandwich Islandsīegin by searching for Canada’s New Democratic Party. Saint Helena, Ascension and Tristan da Cunha Middle East, Africa, Turkey - Regional/Crossborder
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